Business Studies

An agent facilitates to reduce the distance between the manufacturer and the wholesaler. This is under which type of channel?


ANSWER

Three Level Channel


SOLUTION
An intermediary in the channel is called an agent/middleman. Channels normally vary from two-level channels without intermediaries to five-level channels with three intermediaries. For example, a leather handbag manufacturer who prepares handbags and sells it directly to the customer is in a two-level channel.
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Single Correct Medium Published on 18th 08, 2020
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