Business Studies

In which of the following modes of entry, does the domestic manufacturer give the right to use intellectual property such as patent and trademark to a manufacturer in a foreign country for a fee?


ANSWER

Licensing


SOLUTION
A licensing agreement is a between partnership between an intellectual property rights owner (licensor) and another who is authorized to use the such rights (licensee) in exchange for an agreed payment.
A variety of such licensing are available which may be broadly categorized as follows:
1. Technology license agreement .
2. Trademark licensing.
3. Copyright license agreement.
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